iList is aiming to be like the popular online classified site craigslist but with a social twist. It offers users the ability to post an item on iList that look better than your typical craigslist listing but that is not all. iList's strength lies in the ability to easily share that listing with a number of social sites like Twitter, FriendFeed and Facebook. This distribution strategy is one that craigslist currently does not employ as it acts as a destination waiting for people to sift through and find items. iList's distribution approach could help it to grow virally though existing social communication channels.