Conversations are being sparked in a number of places on the Web these days from Twitter to Facebook to blogs. AdaptiveBlue's product called Glue takes a different approach by enabling conversations and sharing on sites that you visit via the browser. Glue is an browser plugin that appears on your current page to show you friends who looked at the same things and what they thought. It brings your social network to the content pages that you visit rather than integrating directly into various web sites.
Glue 4.2 Overview from AdaptiveBlue on Vimeo.
Check out the quick video (above) and GetGlue to try it out if you haven't already as it just launched a new release. The new release contains the following (as described by Glue):
- Connected Conversations: Glue enables web wide contextual conversations around books, movies, music and other everyday things. Now users can discuss the things they like with their friends regardless of which sites they all visit.
- Smart Recommendations: Glue automatically aggregates friends activity from across the web so that users can instantly see what books, music, and movies their friends like the most. Simply by using Glue, users implicitly recommend things to their friends and benefit from friends recommendations.
- Web Wide Top Lists: Glue features web wide top lists of popular books, music, movies and other everyday things. These lists are calculated based on the aggregate weekly activity of all Glue users. The lists reveal what things users are paying attention to as they browse the web.
Also you can connect and spread the Glue love a number of different ways on the Web.