Minti, the social networking site powered by parents and owned by Vibe Capital, has come out of beta as it continues to grow. Minti offers a place for parents to meet other parents in addition to finding and sharing parenting advice.
According to a recent Alexa report, Minti has been increasing the number of page a parent is viewing every month and has now exceeded its competition as shown by the graph below. Of course, it will take a little more time for Minti to catch up in rank and reach as it is such a young site.
Not only is Minti growing, it has also added the following new features for its new found visitors:
- Claim your external parenting blog on Minti (similar to Technorati)
- Member blogs
- Flexible RSS feeds
- Intelligent Search
- Tagging and Tag-cloud generation
- User generated content management
- Friends links between members
- Extensive tracking/watch-lists
- Discussion forums
- Member ranking technology
- Content ranking by members
- Group creation and management
- Private messaging
- Member rank rewards
- Administrator functions
It is hard to say which new feature is the most valuable. If I had to pick I would say the ability to allow users to maintain their own blog outside of Minti and claim them within Minti, similar to how Technorati handles blogs in the blogosphere, is a win-win for both user and Minti alike. It is an open and free approach which enables anyone with a blog to participate in the Minti social network without having it play within the Minti blogging system therefore I think it is the most valuable added feature.
Clay Cook, Minti founder and CEO, recently told me that Vibe Capital, the parent company of Minti, is eyeing other online social community verticals to target. I wonder what will be next? I'll be interested to find out.
