HeyCosmo, a product of Arsenal Interactive a Mountain View, California-based startup founded by Jason Im, launched into external beta yesterday to offer an interactive webcam platform with a host of collaboration tools.
I first met, HeyCosmo founder and CEO, Jason Im at Community Next in February and then hung out with him at the W Hotel in SF and got a preview of the product after the Web 2.0 Expo. In seeing the demo I could see HeyCosmo becoming extremely popular as it adds a "real" element to normal online interaction. It blends a Meeting Place or WebEx type application with the visual interactivity via a web cam. However, HeyCosmo does not appear to be positioning itself as a business application but more a fun way to sync up and have fun with friends online. With HeyCosmo you can have up to 10 live web-cam video participants and up to 50 people can listen, watch, and chat during a session. So imagine leveraging HeyCosmo to play a crazy game of poker online. You don't have to imagine too hard because HeyCosmo is already helping you to do it - check out the screen-shot below.
Since HeyCosmo is in beta it is only currently offered for use with Internet Explorer but I would expect that to change with time as HeyCosmo works out all the beta kinks. TechCrunch offers additional perspective on HeyCosmo.