PlayboyU was launched last week by Playboy to offer a social entertainment community for college students only. Focused solely on taking advantage of all the "good things" and "good times" that happen in college, PlayboyU offers a new web "campus" for students to play. Interestingly, PlayboyU is built on the social network application platform, Ning.
I got the opportunity to see the .edu only site from Chip Ross, Director of PlayboyU, (since I don't have a .edu account I could not test it on my own). Chip emphasized that PlayboyU is NOT trying to take the place of Facebook and other social networks but rather provide a unique new Playboy experience for students.
The PlayboyU experience currently includes the following characteristics:
News Wall - promotes Playboy news, parties and Professor Bunny Q & A lessons
Student Blogs - offers student blogs to promote students with voices
Faculty Blogs - offers 3rd party editorial content and mixtap playlists that leverage the Ning music player
School Pages - 225 to 250 campus reps moderate school pages which include photos, events, stats, chat and more - currently West Virginia U. is the biggest community
Clubs - sponsored area for co-brands or affinity groups (i.e. movies, video games, TV shows, etc)
Here are a few screen-shots of the site.
Bottom-line: If you are looking for another adult entertainment site then PlayboyU is not the place to look, as it offers a social entertainment exchange for ONLY college students.