Are you a fashion trend setter? If so, you might want to check out Polyvore. Polyvore is a social fashion site where users can create arrange outfits or inspiration boards to share where you and others can potentially buy the included items. Polyvore enables users to drag and drop clothing items or snag items
from the Web to create new outfits which are then tied into various
shopping sites and could offer some interesting revenue sharing options. Launched in February 2007 and backed by Benchmark Capital,
Polyvore recently hit the one million outfit mark.
I gave the Polyvore toolset a spin and found the tools easy to use as I created a quick set of clothing and embedded it below. My only grip with the toolset is that I thought it was somewhat troublesome to sort through the various clothing items to add to a set. For example, sorting on gender and clothing item would make it a lot easier to get to the things I was looking for. I think additional category tagging could help remedy this issue. Upon exploring other sets Polyvore's layout reminded me of Flickr.
Users can add comments and sort by a number of characteristics. Polyvore also offers a Facebook application that enables you share your creations with your social graph.
Bottom-line: Polyvore enables users to engage with real products and brands, while leveraging social features to create and distribute collage sets which are user created clothing advertisements.
