Mixx, a social news aggregator startup based in the Washington, DC area, launched a year ago to offer a very granular social news site. Its use of tags and groups enables users to find and track content that has been recommended leveraging the wisdom of the crowds. I recently visited the Mixx office and met with founder and CEO Chris McGill and we chatted about the past year and the future of the social news site Mixx.com.
Chris describes Mixx as:
"The face and body of a site like My Yahoo, Netvibes or PageFlakes, a social media heart like a Digg or Reddit and LinkedIn limbs so you can hold hands if you like. And inspired by Marvin Gaye because we are all sensitive people with so much to give."
I have attempted to diagram the anatomy of Mixx. Also check out the video which is episode 42 of SOMEWHAT FRANK TV as I explore and get personal with Mixx at the "mixxing bowl" headquarters in McLean, Virginia.
