SOMEWHAT FRANK

Intel Insiders Kickoff 3rd Year with Summit in NYC

Last week, I was in New York for the kick-off of the third year of the Intel Insiders brand advisory board. Intel hosted a summit and all of the Insiders for the upcoming year got together and share advice, insights and bond over a cooking team building dinner. To find out more about the program, be sure to check out Ken Kaplan's article that shares insights about the program.

Since this is my third year being part of the Intel Insiders program, I gave a little background on my involvement over the years. This includes my experiences at the Baltimore WiMax launch, CES, Computex in Taipei, Barcelona for World Mobile Congress and visits to Intel's offices in both Silicon Valley and Portland, Oregon. This year, I am planning on heading to Intel's Developer Forum and App Up event in San Francisco in mid-September as well as CES. It should be another great year and I am looking forward to it!

Thankfulfor: Spreading Joy Through Gratitude

With Thanksgiving and the holiday season fast approaching, it is a time for reflection and gratitude. I thought it would be the perfect time to share with you a product I have been working on which is focused on spreading happiness through gratitude. Personally, this year has been full of change which is sometimes tough to handle, so "feel good" projects have helped me to focus on the good things in life.

With the help of my partner Jen Consalvo and our agile development team I recently launched Thankfulfor.com, a social online gratitude journal providing a forum for expressing gratitude routinely as a foundation for happiness and well-being. People come to the site and post what they are thankful for to their personal journal of thanks. People can also choose to send each Thankfulfor post to their social network on Twitter (each post starts with the #thankfulfor hashtag) extending the good vibes far and wide.

The DC Nationals' Social Media Opportunity

With baseball in it's final series of 2009 I wanted to share some of my thoughts on baseball, branding and social media, thoughts that have been brewing for a while. I currently live in Washington, D.C., a plane ride away from my favorite baseball team, the Chicago Cubs, and within driving distance of the two teams with the worst records in baseball this past season, the Baltimore Orioles and the Washington Nationals respectively. They both lost a lot of games this year (98 and 103) which only makes me miss my hometown Cubbies even more but let's not forget they have been nothing less than disappointing for over a century. Even in 2003, where I was five outs away from doing Wrigley Field victory dance by heading to the World Series they found a way to break my heart. But every season, I still come back with even more resilience that it could be the Cubs year.

That said, due to my social technology and media background (my baseball skills probably didn't hurt either), I was invited to meet with the Washington Nationals executives last month at Nationals Park. I was honored to do so and in meeting with Stan Kasten, Bob Wolfe and others I realized that they are just a three year old start-up that spun out of what was the Montreal Expos organization. Call me an optimist but I think they have an almost clean slate, branding-wise, that offers them a huge opportunity to create a strong following both online and off. 

Vote me the next Panasonic Living in HD Insider

I am excited to be a finalist in the Panasonic Living in HD Insider program. What this means is that I am only one step away from being the next Panasonic Living in HD Insider! But I am going to need the help of my readers and community to help make this possible. Check out my video entry I submitted for the contest (below).

Here are a few ways you can help:

1. Vote for me here!
2. Help spread the word by copying the message below and set it on your status on Twitter and Facebook: I just voted for @FrankGruber for #LiHDInsider and you should too here: http://bit.ly/3TnfUB
3. Grab this code (below) and put it one you blog or other sites to help spread the word:

Oh and if I do become a Panasonic Living in HD Insider I get to give away one Lumix G1 SLR camera. So help me make it any you can get a chance to win too. Thanks so much for your help!

Purdue Fast Track News: Social Media Interview

via youtube.com

During my Purdue University a few weeks ago that I previously mentioned, I was interviewed by Purdue's student run news network Fast Track News. Check out the well done video interview by Bram Wahl where I share social media insight and explain the new AIM product. This is just the minute and a half story that will air soon.

New Focus on Entrepreneurship at Purdue

I just spent three and half days last week at my undergrad alma mater, Purdue University in West Lafayette, Indiana. It was my first trip back to Purdue since October of 2005 and I was pleasantly surprised at the positive updates on campus since my last visit.

NASA Connects With Community via #NASATweetup

Yesterday, I attended the first NASA Tweetup at NASA Headquarters in Washington, D.C. The NASA Tweetup was not like other Tweetups that I have hosted or been to but was run in a more official capacity. There was a registration process and only confirmed guests were accepted and given access to the event. This process was probably done for security reasons and it contributed to a private event feel. The event was run during business hours from 3 to 5 p.m. EST which is a little early for most but the event was still packed with over 200 attendees. The program schedule showcased the STS-125 astronauts who recently returned from Hubble telescope repair mission and they shared their experiences on the mission. For anyone unable to attend, the event was streamed live on the Web via UStream.

I think NASA accomplished the following key things with this first Tweetup event:

1. Connected astronauts with fans and enthusiasts in real life in an open and transparent manner
2. Enabled social media by allowing hundreds to take videos, photos and twitter about the event real-time
3. Inspired by having real astronauts in attendee to share their perspective and stories

NASA provided gift bags to all attendees which included some very nice freebies like a 3 DVD set about NASA, mission patches, pins and stickers and more. Also I posted some photos:

STS-125 Crew on stage at #NASATweetup

Wolfram Alpha Co-Founder Interview

Last week I traveled to the Midwest to Champaign, Illinois to speak to a group of entrepreneurs about building brands and social media as covered by the Champaign News Gazette and to host another TECH cocktail. The event was sponsored by Wolfram Research which is based in Champaign and has been creating products like Mathematica for over 20 years.

Wolfram Research recently received quite a bit of buzz on TechCrunch, GigaOm Network, ReadWriteWeb and Mashable among others for the launch of the consumer facing product called Wolfram Alpha. Wolfram Alpha is a the computational research engine that helps to find anwsers to questions that don't exist on the Web.

I got a chance to visit with Co-founder, scientist and author, Theodore Gray and discussed the lastest from Wolfram Research. He was a joy to talk to as his office was filled with a number unique items which all had an interesting scientific story behind them. Theodore also created periodictable.com and authored the book Mad Science - Experiments You Can Do At Home But Probably Shouldn't. Check out the video interview with Theodore Gray (above). It is episode 82 on the SOMEWHAT FRANK Video Adventures Podcast which is available on iTunes.

Filtrbox Launches Hot Twitter Influence Tool

How important is influence on the Web? My friend Micah Baldwin recently called Influence the New Hotness. I agree, Influence is hot and it is nothing new though the currency has changed. Just a few years back the most important currency was incoming links to your website, now it is real-time re-tweets via Twitter or "likes" on Facebook's news feed. The social tools today are enabling people to influence the Web via real-time communications.

With Twitter being a hot tool that is empowering people to influence others, I was curious to see just how influential I am on Twitter. Thanks to Filtrbox you can now answer that very question by simply entering your Twitter username and clicking submit. Filtrbox just launched the Twitter Influence Checker today and I got chance to give it a try. It turns out my Twitter account @frankgruber has a Twitter Influence score of 8 out for 10.

MLB Baseball Manager Sues Twitter Over Fake Account & Fuels Online Identity Debate

The issue of online identity has been an age old issue online as some users leverage the Web to manage multiple personas and online identities. Though there are initiatives like OpenID and OAuth that look to help remedy the situation, it still is somewhat difficult to verify true online identity. This opens the door to online identity impersonation. In many cases, someone creates a fake account to playfully mock another person which could be taken as the ultimate form of flattery. But in other cases the mocking can turn downright insulting. This seems to be the case with the fake Twitter account of St. Louis Cardinals Manager Tony La Russa. He has also experienced a fake account of his own and he is not taking it lightly as he is suing Twitter over it. According to TechCrunch the suit was filed in the Superior Court of California in San Francisco seeking “unspecified damages.”

According to ESPN the following Tweet was made from a fake Tony La Russa account on April 19, 2009:

"Lost 2 out of 3, but we made it out of Chicago without one drunk driving incident or dead pitcher."

This is a pretty distasteful tweet as it references two St. Louis pitchers that tragically passed away (Darryl Kile in 2002 & Josh Hancock in 2007). Twitter reacted by taken down the fake account.

This is the second Twitter lawsuit (the first I recall was the Courtney Love Defamation Suit), but it could cause an avalanche of attention and potential copycat lawsuits. Online user generated content businesses should be ready to address such an issue as I am sure we have not seen the last of it.

Since fake accounts can be so destructive, I am wondering what Twitter or other sites should do to address things like this. I feel it is time for people to be real and even switched my twitter name to my real name as social Web has transformed into place of true identity. Should sites allow users to have multiple accounts unlinked to a true identity? By doing so this could cut down the number of fake accounts as they would need to be connected to a real identity thus adding a level of transparency. Is Twitter at fault here or should they put the blame on the user? 

Photo above by toadstool ring on Flickr

Moblin 2.0: Social Platform for Mobile Devices

This morning I learned about a pretty slick new Linux open source project called Moblin. Moblin has been around for a couple of years now but the new 2.0 version is now in beta and today at Computex Taipei there was an executive summit (video below) which helped me wrap my head around the scope and direction of the project. Founded by Intel in July 2007, Moblin started as a project looking to enable a new class of devices based on the Intel Atom processor. With the 2.0 version, Intel has handed the keys over to the Linux Foundation to drive this project to the next level as an open source platform of mobile computing.

Moblin 2.0 offers an open platform that developers can build on and see instant gratification by plugging into the Moblin myzone dashboard. The platform and dashboard reminds me of the iPhone application platform but for slightly larger more powerful devices. The myzone dashboard that aggregator a bunch of widgets of information into a startpage experience that is anchored by a tool bar across the top. The dashboard includes social features by sharing a lifestream are which pulls in information from sites like Twitter, Last.fm and Flickr. It also offers a status message system that is said to push updates out to your various social sites that revolve around status updates. Moblin also positions your videos, photos, music and calendar on your startpage.

Washingtonian Names & Unites DC 100 Tech Titans

I just got back from an unbelievable experience in the Washington, D.C. technology scene as Washingtonian Magazine recently assembled a list of the 100 DC Tech Titans, and tonight gathered them to celebrate. The group is lead by innovators like Steve Case, Ted Leonsis and Vint Cerf among others and I was happy to be included as part of the group. It was brought to my attention that Ted Leonsis was overheard referring to Nick O'Neill, Jen Consalvo, myself and a few others as the "future of DC tech." It was a rather memorable, flattering and humbling moment as I got a chance to rub shoulders with some of the mothers and fathers of technology as we know it. I feel I still have a lot to offer to the advancement of technology so please stay tuned as I share the adventure on SOMEWHAT FRANK.

I had an enjoyable time at the event and thank Washingtonian Magazine and Garrett Graf for writing the 100 DC Tech Titan article. Also fellow "titan" Shashi Bellamkonda from Network Solutions had his camera and snapped these photos (below).

Nick O'Neill & I talking with AOL founder Steve Case & NHL Washington Capitals owner Ted Leonsis.

Nick O'Neill and I with Ted Leonsis (and Steve Case over my right shoulder).

Check out a few of the videos (below) I captured while attending the event.

Headed to the DC 100 Tech Titan Event from Frank Gruber on Qik.

Hanging at the DC 100 Tech Titan Event from Frank Gruber on Qik.

ELEW: Innovating Jazz Music Like A Startup

I have covered a number of start-up companies in my day as I offer my somewhat frank opinion, insight and candid perspective in my quest for new products and services or "shiny objects" as I like to call them. Two weekends ago, I got a chance to take another look at a different kind of start-up, one that goes by the name of ELEW (or ELEWW on Twitter). ELEW is powered by the thunderous energy of jazz pianist Eric Lewis as he has been innovating on jazz as we know it. Eric Lewis has created a new niche which takes alternative rock hits and brings them to the piano. But what makes Eric unique is that when he plays these tunes they sound like he is being accompanied by an orchestra.

So why is Eric Lewis so interesting? Eric's approach to jazz is an innovative one that reminds me of a start-up. Eric's disrupts the traditional jazz system in a way that could fuel some heated debates, similar to how start-ups can disrupt the flow of business as usual. Eric has also created a recognizable set-list which helps ensure people can relate to it. This is similar to the way successful startups often have a clear story that is easy to relate to. Eric has carved out a niche that did not previously exist, which reminds me of the way Twitter and other start-ups have created a need that users did not even know they had.

Crowdsourcing Discussed With GeniusRocket

I got a chance to talk with Peter LaMotte of Washington, DC based startup GeniusRocket this past March right after the much debated "Is Spec Work Is Evil?" panel session at SXSW Interactive in Austin, Texas. We discussed GeniusRocket's mission and take on crowdsourcing. GeniusRocket also has an interesting crowdsourcing story about the creative video that SXSW used this year which Peter will also share.

This video interview with Peter LaMotte got lost in the SOMEWHAT FRANK video queue but I just found it and wanted to share the video as episode 76 on SOMEWHAT FRANK. I hope you enjoy our pre-coffee talk at the Crepery in Austin, Texas about crowdsourcing.

Talking Start-ups, Bootstrapping & Lifestreaming

It was a pleasure as always to get a chance to sync up with Greg "The Trend Junkie" Cangialosi the CEO of Baltimore-based Blue Sky Factory in San Francisco today. I had him swing by to do his Thursday afternoon live show BlueSkyFactory.tv from the Bebo office.

We discussed a number of topics including start-ups, shiny objects of the Web, bootstrapping, entrepreneurship, building community anywhere, TECH cocktail, SOMEWHAT FRANK and my recent work at AOL as part of the People Network group which includes AIM, Bebo, ICQ and Socialthing and life-streaming products. We are also were joined by Jean-Paul Cozzatti the Development / Product Engineering Lead at Bebo to talk about the updates for Bebo that went live this past December and February as well as a hint as to what is to come in the coming months.

Tune into the video above to watch episode #7 of Blue Sky Factory TV (above).