A few weeks ago Mike Arrington gave me a call asking me if, my employer, AOL, had acquired SocialThing. Though it struck very close to home, I had to bite my tongue since the deal had not yet closed and did not comment on the matter. Now that is has been officially released, I can. It is true, AOL has entered into an agreement to acquire SocialThing, the Boulder, Colorado based social aggregating lifestream startup. The terms are not disclosed and the acquisition is still subject to the satisfaction of certain closing conditions.
I met founders Matt "indiekid" Galligan, Ben Brightwell and the team as they demo'ed at TECH cocktail Boulder on March 6th. Matt is originally from Illinois, like I am, and moved to Boulder to create SocialThing as part of the TechStars incubator program. I got a preview of the SocialThing private beta at TECH cocktail (shown in the video below) which was a few days before they launched at SXSW Interactive and were written up favorably on TechCrunch as being easier to use than FriendFeed. I was impressed by what this startup had created as it offered a wrapper for all your social activities making it easy to post to multiple networks at once. SocialThing is integrated with 13 social media properties including Facebook, Twitter, Digg and Flickr and is currently still in private beta.
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